Here is a story the BBC would like, although their take and mine would be pretty different.
Rasmussen Reports on a telephone survey of Americans, shows the following:
Seventeen percent (17%) have a lot of trust for the medical and pharmaceutical industries, 37% say they have some trust, 25% don’t have much trust and 18% have no trust at all in the medical and pharmaceutical industries.
No doubt the BBC’s take would publicise the 80% of the boosted who have trust in the medical & pharmaceutical industries.